|About the transaction:
||Akur Capital ran an extensive process to identify and deliver a successful exit for shareholders and the most appropriate partner for 8Ball’s management team on a long-term basis.
Jeremy Bygrave, CEO of 8Ball, commented:
“We are delighted to be joining forces with Stride Gaming who we believe are an excellent fit for 8Ball. We are grateful to the Akur team for their advice and guidance throughout the transaction process. From the outset, we have been impressed by Akur’s sector expertise, professionalism and commitment to the deal at every stage.”
Stride Gaming PLC stated that their acquisition of 8Ball:
“…provides scale, expands the Group’s multi-branded offering, adds proven cross marketing business intelligence to achieve low CPA levels and brings expertise in operating multi brands and multi platforms.”